Legal Writers Wrap Up: August 2018

Legal Writers Wrap up

August might have been cold, but over at Legal Writers we’re just warming up. Hot off the presses, here’s all the latest in Australian legal news. Employers, consumer businesses and property investors might want to know, too, so why not share with your clients? For ideas on how to use Legal Writers Wrap Up to boost your marketing strategies, just press play. Or give us…

Read More

Legal Writers Wrap Up – June 2018

Legal Writers Wrap up

This month in the law – June 2018 A new financial year is upon us, and with it a number of legal updates to be aware of. As befits the time of year, this edition of Wrap Up is all about money: tax, stamp duty, financial oversight and even more tax! If you think any of these developments might pique your clients’ interests, get in…

Read More

Legal Writers Wrap Up: February 2018

Legal Writers Wrap up

February has proved to be a quiet month, with lots of parliamentary debate but very few bills passed. Nonetheless, there’s always something going on somewhere, so here’s our wrap up of recent events. If your clients would like to know more, get in touch and we’ll be happy to help get the word out. Immigration It’s time to start preparing for the changes to…

Read More

Legal Writers Wrap Up: January 2018

Legal Writers Wrap up

It feels like Christmas was only yesterday but January has already whizzed past us. The summer recess for both Parliament and the courts means there haven’t been a lot of new developments this month. There’s always something happening, though, and we’ve rounded those changes up below. If you’re too busy catching up to write a newsletter or blog posts, get in touch, we’d be happy to…

Read More

Legal Writers Wrap Up: December 2017

Legal Writers Wrap up

It might be the holiday season, but Australia’s laws continue apace. Here are the major developments from December 2017 that we think your clients might like to hear about. If you’d like to write an article or share further with your clients, let us know and we’ll be happy to help. Corporate The Federal Government is consulting on a possible extension of the Director…

Read More

Legal Writers Wrap Up: November 2017

Legal Writers Wrap up

This month in the law – November 2017 We may be approaching the end of 2017, but Parliament is sitting for one more week and the Courts don’t rise until 21 December, so there’s plenty of time left for new developments yet. While the hype has focused on the same-sex marriage plebiscite, a number of foreign parliamentarians, and the new Royal Commission into the banking…

Read More

Why inbound marketing is the new black

Every wardrobe needs at least one black outfit, and every professional services business needs an inbound marketing strategy. In a world where people are increasingly disaffected by outbound advertising, it’s quickly becoming an essential. Inbound marketing lets your clients find you. It’s less intrusive than mainstream advertising, which people hate so much they’d rather run ad-blocking software than experience adverts. It’s also cheaper. Direct…

Read More

4 ways to create quality legal content in 30 minutes or less

busy-lawyers-easy-content-marketing

As a marketing or practice manager, you’re placed in a difficult position every single day. Asking your busy professionals to write quality content so you can post it on your firm’s blog, add it to your newsletter or place it in an industry publication. While it’s an important part of marketing, it’s a big ask for your fee earners to find a few hours to…

Read More

Why partners shouldn’t review your law firm’s blog posts and articles

law firm partner write content

I speak to a lot of law firms, talking about their marketing and helping them to create content that suits their brand, clients and budget. One thing that I hear often is that content is very costly and time-consuming for them to produce their law firm’s blog because their senior partners are heavily involved in its production and often become a bottleneck. This always amazes…

Read More

Why Inbound Marketing is the Perfect Match for Law Firms

inbound marketing law firm

Inbound marketing is the art of attracting prospects before they’re ready to buy your services. You may have heard this oft-quoted statistic from SiriusDecisions: 70% of the buyer’s journey is done before they reach out. Inbound marketing focuses on creating quality content that aligns with the interests of your desired customers. They’ll find your content organically, which means you’ll already be established in their…

Read More