Legal Writers Wrap Up: November 2017

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This month in the law – November 2017 We may be approaching the end of 2017, but Parliament is sitting for one more week and the Courts don’t rise until 21 December, so there’s plenty of time left for new developments yet. While the hype has focused on the same-sex marriage plebiscite, a number of foreign parliamentarians, and the new Royal Commission into the banking…

Rakhee graduated from the University of Melbourne with Honours and began her career practising taxation law. While working for blue chip companies like ANZ, Foster’s and General Motors she developed a flair for writing. She’s been featured in The Australian, Forbes and BBC publications, and enjoys creating content that leverages her knowledge of the law and business. Her expertise includes taxation, migration, financial services, corporate and employment law.

Rakhee is based in Melbourne. You can contact her by email at rakhee@legalwriters.com.au or call her on +61 409 418 297.

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Content marketing is just about content, right?

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Creating content to market your firm should be easy. You pick a relevant topic and write away, right? Actually, there’s a lot more science behind content marketing and what it should contain in order to attract a potential client, and then help them decide that you’re the best firm for them. This process is called the sales funnel and it’s based on your buyer’s journey….

Rakhee graduated from the University of Melbourne with Honours and began her career practising taxation law. While working for blue chip companies like ANZ, Foster’s and General Motors she developed a flair for writing. She’s been featured in The Australian, Forbes and BBC publications, and enjoys creating content that leverages her knowledge of the law and business. Her expertise includes taxation, migration, financial services, corporate and employment law.

Rakhee is based in Melbourne. You can contact her by email at rakhee@legalwriters.com.au or call her on +61 409 418 297.

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Does your law firm really need content marketing?

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Recently I had a question about a particular point of immigration law. I didn’t know whether I needed a lawyer, I just knew I needed some more information so I could decide whether I needed to engage an expert. My first point of call was Google. I typed in “immigration law Australia” and up popped a long list of websites, most of which looked rather…

Rakhee graduated from the University of Melbourne with Honours and began her career practising taxation law. While working for blue chip companies like ANZ, Foster’s and General Motors she developed a flair for writing. She’s been featured in The Australian, Forbes and BBC publications, and enjoys creating content that leverages her knowledge of the law and business. Her expertise includes taxation, migration, financial services, corporate and employment law.

Rakhee is based in Melbourne. You can contact her by email at rakhee@legalwriters.com.au or call her on +61 409 418 297.

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