Marketing for lawyers, accountants and professional services
We’re almost halfway through the year, and we know a lot of our clients are gearing up for the end of financial year crunch. There’s a lot happening out there across the practice areas, though – we’ve rounded the biggest news up for your convenience in the Legal Writers Wrap Up. If your clients would like to know more, get in touch and we’ll…
At the heart of successful legal content marketing lies a steady stream of quality content. But creating relevant, engaging content on a regular basis requires a substantial amount of time and resources. To make the best of your limited time and resources, it is crucial to begin your journey with a simple legal marketing content plan. What is a legal marketing content plan? A…
The leaves are changing, and so is the law. We take a look at what’s new and interesting in Australian law below. If you think your clients would benefit from an explainer on any of these developments, contact us and we’ll see if we can help! Taxation There have been some recent changes in employment taxes including: Fringe Benefits Tax (FBT): A new ATO…
Social media may have been dismissed as a teen fad a decade ago, but nobody can afford to dismiss it in 2018. With over 2 billion users of social media worldwide, social media marketing is an excellent way to promote your professional business. If used correctly, it can significantly increase the influence exerted by your law firm or accountancy practice, helping you find prospects…
The year’s in full swing, with several big developments just around the corner. The Federal budget is scheduled for 8 May, so we’ll bring you the implications of that in a couple of months. The Cambridge Analytica scandal is still unfolding but it’s likely to bring with it some extra regulation around social media platforms and data gathering activities. In the meantime, here’s what’s…
Every month, the Legal Writers Wrap Up highlights some of the major legal developments in Australian law. It’s been designed to give you current, interesting talking points that you can use in meetings with your clients and your law firm marketing strategies. The Legal Writers Wrap Up can also serve as a good starting point for your content marketing. Timely news updates and insightful…
February has proved to be a quiet month, with lots of parliamentary debate but very few bills passed. Nonetheless, there’s always something going on somewhere, so here’s our wrap up of recent events. If your clients would like to know more, get in touch and we’ll be happy to help get the word out. Immigration It’s time to start preparing for the changes to…
Keeping up with CPD points can be an onerous part of a lawyer’s responsibilities. It’s particularly hard to find resources for the core areas of Ethics and Practice Management/Business Skills. If your lawyers are struggling to gain their points, we have a solution. Better yet, it’s a solution which offers you a unique change to market your firm’s skills to clients: You can run…
It feels like Christmas was only yesterday but January has already whizzed past us. The summer recess for both Parliament and the courts means there haven’t been a lot of new developments this month. There’s always something happening, though, and we’ve rounded those changes up below. If you’re too busy catching up to write a newsletter or blog posts, get in touch, we’d be happy to…
It might be the holiday season, but Australia’s laws continue apace. Here are the major developments from December 2017 that we think your clients might like to hear about. If you’d like to write an article or share further with your clients, let us know and we’ll be happy to help. Corporate The Federal Government is consulting on a possible extension of the Director…